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 From building brand awareness to increasing your online revenue! Lorem ipsum dolor sit amet consectetuer adipiscinglit praesentulum molestie lacus. Aenean nonaummy hendrerit mrishasellus portaace suscipit varius mi. Cum sociis natoquenatibus et magnisl parturient montes nascetur ridiculus mus. Nulla dui.  Results of Online Video Study 66% of consumers viewing video online; news and entertainment most popular 15-second advertising spots preferred. New Research Reveals a Dramatic Increase in Con- sumer /Brand Engagement Resulting Findings from Advertising.com’s Optigence® research platform revealed that “NetBlock” campaigns can significantly increase consumer/brand engagement in the days following ad exposure. For the purpose of this study, engagement was measured as visits, time spent and pages viewed on an advertiser’s site. Behavioral Targeting Generates More Conversions with Fewer Clicks New findings suggest that behavioral targeting actually increases the value of each click, as consumers who click on a targeted ad are more motivated to convert. Data from Advertising.com shows that even across verticals, the vast majority of conversions occur in the hours. |
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